APEX LEGENDS
CLIENT: Electronic Arts
YEAR: 2024 - 2025
TYPE: Motion Design

MOTION SYSTEMS BUILT FOR LEGENDS
For Apex Legends, we craft cinematic intros and a flexible motion toolkits designed to amplify every new season. Engineered to evolve with Apex — fast, fluid, and unforgettable.
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Danny Peterson Concept, Creative Direction, Animation
Darren Mcpherson Creative Direction
Brian Kinkley Animation
Terren Kreitzman Animation
Jonny Moceck Design
Sean Sullivan Art Direction, Design
Chase Hocher 3d Animation
Chris Fitzgerald 3d Animation
Every season drops a new look and feel — we turn it into a full-blown world. Cinematic intros. Custom motion toolkits. Transitions, animated type, motion graphics — built to move fast, hit harder, and carry the season’s energy through every frame.
BUILT TO FLEX WITH EVERY SEASON
SEASON 24
TAKEOVER
Takeover hits hard.
A broken world fueled by chaos, speed, and raw energy. Glitch, distortion, and heavy textures tear through the visuals. Our motion work channels that punch, building fast, aggressive pieces with relentless momentum
Past Collides with Power.
past and future collide in a broken world. Raw nostalgia, glitch effects, and warped space drive the look. Our motion work fuses old-school grit with fractured, high-speed energy.
SEASON 23
FROM THE RIFT
SEASON 22
SHOCKWAVE
ENERGY THAT HITS DIFFERENT
Shockwave brings Apex Legends into a rawer, more visceral space — fast cuts, high impact, and a jolt of controlled chaos. We built a motion system that leans into kinetic energy, using distortion, burst animations, and aggressive pacing to match the season’s tone. Every piece is designed to feel explosive but deliberate — a shock to the system without ever losing the clarity of the Apex world.
ALTER EVERYTHING
Upheaval marks a shift in the Apex world — and the arrival of Alter, a brand-new force built around disruption, rifts, and dimensional chaos. We created a motion system that captures her energy: fractured, unpredictable, and sharp. Every transition, cut, and graphic treatment leans into distortion and tension, pulling the world apart and rebuilding it with a new edge.
SEASON 23
FROM THE RIFT
SEASON 24
TAKEOVER
DESIGNED FOR THE NEW APEX
Breakout marked a turning point for Apex Legends — a season built around momentum, mastery, and evolution. We crafted a motion system that mirrors the gameplay overhaul: sharp, kinetic, and always pushing forward. With the introduction of the Legend Upgrade system and reworked armor mechanics, every match became a dynamic journey of growth and strategy. Our design approach emphasized clarity amidst chaos, ensuring that the visual language kept pace with the game's intensified rhythm and player-driven progression.